Google Search Console is a free tool that helps business owners, marketers, and SEO specialists improve their existing SEO strategies. Google built this tool to help see the performance of websites through different information, data, and insights.It helps people understand the competitive landscape of SEO and the crucial things needed for an improved ranking on search results.
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How to Use Google Search Console
to Improve SEO?
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Google Search Console is a free tool that
helps business owners, marketers, and SEO
specialists improve their existing SEO
strategies. Google built this tool to help see
the performance of websites through
different information, data, and insights.
It helps people understand the competitive
landscape of SEO and the crucial things
needed for an improved ranking on search
results. Rapid technological advancement
allows the development of tools that shape
global business. One result is the
abundance of SEO tools at your disposal.
There are more than a hundred tools, and
most of them require subscription fees to
have full access to their features. Thankfully,
there are also tools that you can use for
free, such as Google Search Console.
This tool built by Google allows SEO
specialists, marketers, and business owners
to see the performance of their websites
and the aspects that need improvement. To
fully understand what Google Search
Console is and how it can help improve your
ranking on search results, we have prepared
a simple yet helpful guide.
Understanding Google Search Console
As mentioned, Google Search Console
(GSC) is an SEO tool that you can use for
free. It provides information that is
essential for improving your ranking on
search results.
For example, it provides keywords that your
website ranks for, the ranking you get for
those keywords, the number of organic
clicks your website gains when it appears
on search results, and the other websites
linked to any of your content.
Additionally, GSC also warns users of
specific issues with the website, such as
crawl errors and manual actions. Crawl
errors tell you that Google cannot access
one of your web pages.
On the other hand, manual actions tell you
whether Google removed or demoted a
particular page due to violations of its
quality guidelines. Aside from the issues
mentioned, GCS also lets you know
whether or not your website is mob