Top Digital Marketing Strategists: Should You Keep Your Social Media In-House? Are you unsure about managing your brand's social media? Considering outsourcing, but not sure if it's right for you? Kyber Digital has the answers in this new report! The report has been launched for individuals and businesses who use social media as an engagement tool to explain why managing it in-house is more beneficial than outsourcing to an outside firm. While the world has been closed off throughout the pandemic, users of social media have soared, and more people than ever before use platforms like Instagram, Facebook, Twitter and TikTok to get a better understanding of companies and businesses. The latest report from Kyber Digital examines the use of social media as a marketing tool, particularly the difference between its success in-house, and when outsourced. Though the report acknowledges that some business tasks can benefit from being passed on to external companies for their expertise, the report advises that no other company can access the all- important voice of your brand when posting on social media. The article continues by breaking down the three most important reasons that in-house marketing works, covering the in-depth knowledge of a business that you have access to in-house, the organic contact you have with customers, and how it can help your business become a source of information. Despite the report's title, Kyber Digital acknowledges within the piece that some types of business can do well when social media management is outsourced, particularly e- commerce businesses with a strong presence online. The report advises that not every brand needs a presence on every platform, and that the first step to a good social media strategy is to decide which platforms are most appropriate for you. This latest report release is in line with Kyber Digital's commitment to offering valuable insights and advice for businesses, alongside expert marketing strategy services to help brands to find their voice and unique perspective. Kyber Digital is the digital marketing team you can rely on to provide quality services and sound advice to help make your business a success! Click on the link in the description to find out more!