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How to Make Your Job Vacancies More Visible Online Many businesses find it challenging to hire new employees. They might offer competitive salaries and desirable perks, but they are still struggling to attract the talent they need to help their business reach its full potential. Sometimes, it’s not always the job stopping people from applying to work for your company. Instead, it’s the way you’ve advertised your positions. Make your job vacancies more visible online by taking the actions below. Outsource to Experts If you’re an expert in your business but not in hiring new employees, outsource this task to people who are. For example, if you’re looking for executives to fill leadership roles in your Toronto company, you’d utilize the services of a Toronto executive search firm. You might not have the resources, technology, and knowledge to identify and recruit top talent, but such businesses do. While you focus on your daily work, executive search recruiters can be working hard to establish a list of likely candidates to fill your open vacancies. Make Job Applications Easy to Fill Out Job applicants shouldn’t have to jump through multiple hoops to fill out a job application. Instead, they should be able to download an application form and provide answers to simple questions before emailing it directly to your business or uploading it to a job platform. Make the process too complicated or time-consuming, and you risk losing applicants who might have been the perfect fit. Fortunately, many document management service providers are available to help you organize, share, and store documents for the convenience of your business and future prospective employees. Be Short and Concise As passionate as you are about your business, that doesn’t mean you must write multiple paragraphs explaining every detail in one job application. Be concise to help the most crucial information about your business stand out. Start with the skills, qualifications, and credentials an applicant needs, then offer bullet-pointed information about the role and what it entails. Be sure to mention any benefits people can receive, such as health insurance, remote access, and a salary or salary range. Choose the Right Job Platforms If you’re posting your vacancy on job platforms, rather than hiring internally or leaving hiring in the capable hands of a recruiter, make sure you choose the right ones. Opt for niche platforms that actively target the type of people you’re looking for, and steer away from casual platforms advertising more general roles. While you might receive fewer applications when you don’t advertise on all platforms, your ad might be more visible to the right people, allowing for higher-quality applicants with the necessary skills and qualifications. Use SEO Search engine optimization (SEO) is vital for boosting visibility on search engines, so it makes sense that it might also help make your job vacancies more visible. Use words that accurately reflect your business, such as its name, location, and industry. You might also integrate words that people are looking for into the list of benefits you’re offering, such as remote work, health insurance, and performance bonuses. Trying to fill vacancies can be frustrating, especially in the corporate world. However, by taking the actions above, you might stand a better chance of finding the right people to fill your roles.