Web Design: A Better Understanding

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ADMS
Promotions & Marketing
Web Design: A Better
Understanding
B L O G  |  A D V A N C E D  D I G I T A L  M E D I A  S E R V I C E S
https://advdms.com
Everything has gone digital these
days. With a few clicks, you can find
answers to your questions. 
A few searches, and you can hire a
service, buy an item, or even order a
pizza! This accessibility is why the
internet has become an essential
technology.
The same goes for any business.
Selling online has become a trend.
Many business owners these days
engage with their customers through
the internet. If you have a business
and are not part of the online
community, you miss out on a lot. 
The internet has the broadest
population coverage, and as
incredible as it sounds, it only takes a
few clicks to spread or find
information. Just the same, it takes a
few clicks to disseminate the
wonders of your products and
services.
For business owners, entering the
online world requires creating a
website. And this requires a good web
design. What is web designing? 
As the name explains, it refers to the
creation of the website displayed over
the internet. Compare this to a
physical store.Your website is how
your store looks inside and out.
A customer will enter your store and
check your inventory if they find
something interesting.
This metaphor explains the
importance of web design – getting
attention and keeping them
interested.
Designing a website requires a deep
understanding of how a website
works and how web design plays a
big part. There are specific
considerations you’ll need to make
when designing your website:
1. Content
Your homepage should contain all of
the information your customers are
seeking. It has to be concise but
meaningful. 
Avoid wordy phrases and clichés.
Check your grammar thoroughly. A
grammatical error is a big turn-off.
2. Color Palette, Font Style, and
Font Color
There are font styles and colors that
are not pleasing to the eyes. 
Customers might easily turn their
back by clicking out of your page if
they do not like what they see.
It’s the same as those with physical
stores. Customers may easily leave if
they do not like the first things they
see. 
If the customers do not like what they
observe with a website, they more
than likely will not come back
3. Navigation
Everyone wants something easy to
do. Moving around your website
should be effortless; when your
customers look for something, they
can find it quickly. 
There should be clickable buttons,
page hierarchy, and some rules that
would enable them to find anything
they need.
4. Loading Speed
A website that takes forever to load is
a major turn-off. If your customer’s
first visit and your website suddenly
freezes up, they can close out of your
site with the blink of an eye.
Increasing the speed would mean you
need to optimize the size of the
images and utilize H.T.M.L.,
JavaScript, and others. If these words
are unfamiliar, you wouldn’t be able
to make a website on your own.
5. Accessible to Mobile
Everyone is mobile now.
Smartphones are the handiest gadget
we have, and most searches are on
mobile devices. 
Besides ensuring your website looks
good through a desktop, the same
attention should focus on the mobile
users. Mobile users now make up a
high percentage of customers.
If we look at the whole picture, you
have two options in web designing:
However, you’d have to manage your
expectations, as, of course, features
are limited.
Do it on your own by utilizing free
website builders available. 
Several websites are offering
templated layouts. Some are for free;
some have a nominal cost. 
Professional web designers work to
create a unique website just for you.
No templated layouts, no feature
limit. Everything should be just as
you envisioned it.
Hire a professional web designer. 
The better option is hiring a
professional web designer. But you
may want to ask: What does a web
designer do? 
A web designer knows how to
combine an effectively eye-pleasing
font, color palette, and ease of
navigation to your website.
A web designer also guarantees your
site is loading fast and sufficient to
keep visitors and ensure a responsive
web design.
What is a responsive web design?
Experts use a responsive design to
ensure that a website looks good on
any device the customer uses.
Which is more costly, doing it on
your own with a high risk of re-
designing or hiring a professional
web designer who can do the job right
the first time? Investing in your
business is investing in your website.
What’s holding you back in deciding
whether to hire an expert or not,
most likely, is the cost. 
A poorly designed website could
result in low page visits, low rates of
time spent on your site, higher
bounce rates, and the saddest part,
low conversions. Do you want your
time and efforts to go to waste?
Probably not.
We at Advanced Digital Marketing
Services, a web design company,
have mastered the art of web design
through acquired skills and
remarkable experience. We have the
best web designers on board who can
help you every step of the way.
Our web designers assure that your
website is fully functioning, catering
to all your client’s needs with one
goal in mind: generate sufficient
traffic and convert these into sales.
Come and let us design your website
together!
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