Six Best Ways to Improve Page Loading Speed

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https://advdms.com/blog/six-best-ways-to-improve-page-loading-speed/
Six Best Ways to Improve Page
Loading Speed
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Page load speed is a contributing factor to the
success of your website.
We live in a time where gathering information
is possible with a click of a button. The
performance of a website matters more than
ever. When we 
talk 
about 
website
performance, page speed takes priority. Your
visitors, especially the first-timers, expect your
website to load fast and efficiently when they
click your 
link. 
If 
it does not 
load up
immediately, they will quickly move to another
site rather than wait for another second.
In addition, even if these users stay on your
website, a slow-loading page will only leave
them disappointed in the middle of exploration
and may decide to check out other websites
instead. The more loading time increases, the
higher the bounce rate. A one- to three-second
delay yields a bounce rate of more than 30%,
and a five-second waiting time increases by
90%. How huge is its impact?
Google measures page load speed as one of
the metrics in search result ranking. Bounce
rate, or the rate of visitors who navigated
away from your website, drags down the user
experience and your ranking. The higher your
bounce rate is, the farther you would be on
search engine results.
That’s the importance of page load speed. It
satisfies the needs of your customers and
Google. Additionally, 
it 
influences your
consumers’ opinion of your business. Sluggish
websites give an impression that you are
unprofessional and unreliable. To make your
website efficient for both your consumers and
Google, you need to optimize your page
speed.
How to Speed up Page Load Time
Website content such as videos and images,
including your themes and plugins, coding,
and server-side scripts are some of the
factors that influence how fast your page
loads. These are the things that you could do
to improve page speed.
1. Choose a Reliable and Dedicated Web
Hosting
The reliability of your website all starts with
choosing reliable web hosting. Web hosting is
one, if not the biggest, factor in how your
website performs. The web host needs solid
hardware to cater to the needs of your
website.
Do not settle for mediocre hosting that is
available to multiple websites. A shared pool
of resources only overloads a server, straining
loading time.
Change the file format. Use JPEG or
PNG and not BMP and TIFF formats.
Reduce the file size using graphic-
editing tools without compromising the
quality. Resize the images according to
the pixels allowed by your web page.
2. Optimize Your Media Files
While images and videos enhance the
look of your website, their weight affects
and delays your loading time. Here are
some ways to optimize them:
Use 
image optimization plugins 
that
automatically resize and compress the
images. The plugins 
include 
lossless
compression and lazy loading. It also does
the optimization in bulk.
3. Decrease your Redirects
The need for several redirects affects loading
speed. When a page needs redirection, it sends
an HTTP request, therefore, prolonging the
process.
Though there are cases where redirects are
necessary, removing the unnecessary ones
helps reduce the baggage, thus decreasing
loading time.
4. Utilize Cache
Caching your webpages and enabling browser
caching speeds up your pages. It works by
storing a copy of your files, thus reducing your
server’s load. Since the pages are prepared
and available, they do not need to be
processed to be displayed on the user end.
With its temporary storage area, it improves
the performance of your website.
5. Utilize Content Delivery Network (CDN)
CDN delivers copies of your static website
content across the globe. By distributing it to
a server closer to your location, the page
loading speed significantly improves. With
CDN, there is no relatively long waiting time
just to beat the travel distance data request
between the browser and the server.
6. Minify JavaScript, CSS, and HTML
Reduce the size of your files for an easier way
to combine them. Web applications rely on
these three web languages, and minifying
them helps 
improve page 
load speed.
Minification 
gets 
rid 
of 
unnecessary
comments, characters, spaces, and lines.
How Important Is Page Speed for SEO
Page speed matters not only to your site
visitors but also to Google. Google considers
page load speed in ranking websites with its
search engine results. You could fall last in the
ranking when your website has high bounce
rates due to slow-moving website pages.
Google wouldn’t direct to sites that do not
function well on devices.
How Page Speed Affects Conversion
A slow-loading page slows down business.
Whenever visitors leave your site, there is a
possibility that they will continue searching for
other websites, dealing a massive blow to
your conversion rates. Imagine how many
potential customers you could lose just
because your page wouldn’t load quickly.
Optimize Your Page Load Speed With
Advanced Digital Media Services
Page load speed affects user experience,
ranking, and conversion.
With Advanced Digital Media Services, we take
care of everything your website needs,
including page speed. Our team of skilled
website developers and SEO analysts know
precisely how to make your website run fast
and employ effective methods to reach your
online goals.
With our dedicated web hosting, better
website management 
becomes 
readily
available to you. Schedule an appointment
with us, and let’s see if we fit your online
needs.
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