Page speed optimization is, unfortunately, one thing most business owners neglect, only thinking about putting up complex content on their website. How fast your page loads matters if you want the customer to stay on your page. Let me ask you personally, would you wait minutes for a single webpage to load? I bet not.This article will discuss how page speed optimization can help you and your sales.
Guide to Page Speed
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Page speed optimization is critical for any
website’s success, but most business
owners often neglect this aspect. As the
name implies, page speed talks about
how fast your webpage loads. Is it fast
enough to capture the attention of the
customers? Or is it slow enough to make
Let’s look at it this way.
You come inside a fast-food chain with an
empty stomach and order your favorite
meal. Thirty minutes later, the food hasn’t
arrived. Would you give them a high
rating? Of course, NOT!
Though you could stay silent and not
bother leaving a negative review, I bet you
wouldn’t come back when your stomach
starts growling again. Right? No customer
wants or appreciates slow service.
This situation works the same for any
website. A customer visited your website,
clicked your webpage, but nothing
They waited for several
seconds and decided to leave.
What you didn’t know was that your
customer was in a hurry for immediate
information they thought they would find
on your website. As it is so slow, they
immediately clicked that tiny button in the
upper right corner and looked for another
website offering the same service.
What just happened? You lost a potential
customer, possible revenue, and your
chance. What’s worse? You could be at the
bottom of the search engine results.
Pay Attention to Page Speed Optimization
Putting your business online means taking
care of your website in all aspects. Your
website talks about your service and does
the sales talk for you. You cannot pop out
from your customer’s computer screen and
personally inform them of what your
service is about whenever your website’s
speed takes forever to load.
is your website that acts as your
marketing officer. Competing online is like
thousands of other
websites offering the same service. If your
website missed its chance, you probably
missed it forever.
What are we trying to say here? Pay close
attention to your