Content Management Software Providers
Capitalize on VUKUNET from NEC Display
Solutions
VUKUNET Maximizes Revenue Opportunities for CMS Companies
Digital Signage Expo 2010
February 24, 2010 08:03 AM Eastern Time
CHICAGO--(EON: Enhanced Online News)--NEC Display Solutions of America, a leading provider of
commercial LCD display and projector solutions, announced today that content management software (CMS)
providers can capitalize on VUKUNET by getting their customers to register their digital signage networks on the
VUKUNET platform. VUKUNET is NEC’s new initiative that connects network owners and operators of digital
signage with advertising revenue, by giving advertisers and agencies an easier way to buy place-based, digital out-of-
home (DOOH) advertising.
“Network operators aren’t the only ones benefiting from VUKUNET. The new ad platform gives CMS companies
the opportunity to cash in by recommending VUKUNET Ad Manager to their customers,” said Ashley Flaska, Vice
President of Marketing for NEC Display Solutions. “The great thing about VUKUNET Ad Manager is that it will let
CMS companies bring additional benefit to their customers by opening up a new revenue stream.”
VUKUNET is an automated ad-serving platform for digital out-of-home advertising. The completely Web-based
platform introduces the first universal ad scheduling, playback and reporting engine to the industry.
Digital signage networks can be comprised of any vendor’s products, not just NEC’s, and existing CMS systems
can remain in use alongside VUKUNET. This patent-pending compatibility allows networks that have already
invested in hardware and software to use the VUKUNET platform without any additional expenses.
To enroll in the program, CMS companies need to be a part of NEC’s Partner Net site, participate in VUKUNET
training, and sign a VUKUNET CMS agreement. Details are available at www.necdisplay.com/partners.
About NEC Display Solutions of America, Inc.
Headquartered in Itasca, Ill., NEC Display Solutions o