Multi-Awarded Branding Agency Lists The Biggest Mistakes To Avoid When Creating Logos With its new guide, LO:LA wants to help your business create an attention-grabbing logo that accurately reflects both your company and its customers. Before your business starts designing its logos, LO:LA recommends that you first have a firm understanding of your target audience. This means conducting market research to identify their wants, needs, and interests. By doing this, your business minimizes the chances of alienating its customers. Once the creation of the logo begins, there are a few common design mistakes to avoid. For example, typography should not be chaotic and colors should not clash. The guide also enjoins your business to not copy the logos of other companies. By copying other logos, your business opens itself up to potential legal action. Though it’s tempting to think short-term when designing a logo, the last thing the guide recommends that your business do is take a long- term approach. Go to https://www.thelolaagency.com/2023/03/2 0/biggest-mistakes-to-avoid-when- creating-a-logo-for-your-business to find out more Learn more about how you can create that unbelievable logo today!