Bright Red—Optimistic, dynamic, energizing, exciting, sexy, intense, stimulating, aggressive, powerful, energetic, dangerous International significance—China = good luck; India = purity; Eastern cultures = signifies joy when combined with white The Meaning Of Color: Burgundy—Vigor, elegance, richness, refinement, leadership, maturity, expensive Blue—Truth, healing, tranquility, stability, peace, harmony, wisdom, trust, calm, confidence, protection, security, loyalty International significance—China = immortality; Hindus = color of Krishna Green—Nature, envy, healing, fertility, good luck, hope, stability, success, generosity International significance—China & France = negative significance for package goods; India = color of Islam; some tropical countries = danger Brown—Stability, masculinity, reliability, comfort, endurance, simplicity, friendship International significance—Colombia = discourages sales; India = the color of mourning Light Pink—Love, romance, softness, delicacy, sweetness, friendship, tenderness, fidelity, compassion Bright Yellow—Cheeriness, joy, action, optimism, happiness, idealism, summer, hope, imagination, sunshine, philosophy, youth, International significance—Asia = sacred, imperial Fuchsia—Hot, sensual, exciting, bright, fun, energetic, feminine Orange—Ambition, fun, happy, energetic, balance, flamboyant, warmth, enthusiasm, generosity, vibrant, expansive, organic International significance—Ireland = religious significance (Protestant) Light Blue—Peace, tranquility, quiet, cool, clean, soft, pure, understanding Purple—Spirituality, royalty, mystery, wisdom, transformation, independence, enlightenment, respect, wealth Navy—Dignity, credibility, strength, authority, conservative, trustworthiness, traditional, quiet, confident, serene Beige—Earthy, classic, neutral, warm, soft, bland, melancholy Greenish Yellow—Tart, fruity, acidy, jealousy Lime—Tart, fruity, acidy, refreshing, lively, revitalizing Terra-cotta—Wholesome, earthy, country, welcoming, warmth, stability, fall, harvest Lavender—Enchantment, nostalgia, delicacy, floral, sweet, fashion Teal Blue—Emotional healing, pleasing, rich, protection, unique, expensive Olive Green—Traditional color of peace, camouflage, classic, adventure International significance—Military Neutral Gray—Neutral, corporate, classic, practical, cool, timeless, quiet, quality Other International significance—In Korea, pastels = trust