Return On Ideas Guide For Marketing Directors: Drive Growth By Creating Joy If you're a marketing director, creating a work environment that inspires your employees and encourages them to be creative is your key task. LO:LA, a leading creative agency, says that while many marketing experts like you recognize the importance of fostering creativity, many overlook its critical byproduct - joy. Joy is both an intrinsic outcome and driver for creativity. By embracing creativity and praising accomplishments, you can create a “positive feedback loop”, whereby the joy and fulfillment your employees feel inspire them to experiment. Read LO:LA's new guide, “Return on Ideas driving growth by creating Joy”, describing the characteristics of a corporate culture which focuses on nurturing joy. In a culture based on freedom of expression, where all contributions are welcome, each team member can feel valued and appreciated. Read the full guide at https://www.thelolaagency.com/2023/07/11/return-on-ideas-the- new-roi-driving-growth-by-creating-joy/ Check it out today!