Keywords, lead generation, conversion: It’s all marketing jargon that you just can’t seem to wrap your head around. edocr wants to help your company create a strategy that enhances your document views and generates interest in your company.
With edocr, your documents are getting:
The best performing documents on edocr are the ones that have public privacy settings. Their owners allow the public to download, print, and even embed their documents on third party sites. Want to know how to optimize your documents to get the best viewership possible?
How to Generate the Most Leads on edocr
As a small business, it can be difficult to get your name out there. You want people to
know who you are, what you do, and what you can do for them. But, it’s not that easy in
the digital age. You’ve got competitors not just across town but across the world, vying
for your prospects’ attention.
So, how do you stand out? How do you catch their attention and keep them interested
in your product and service? The first step is to grab their attention. They need to know
you exist and why your product or service is better than the rest. The second step
involves building trust. Finally, you need to maintain that relationship.
Now, for the purpose of breaking things down, let’s focus on getting their attention first.
After all, they can’t do business with you if they don’t know who you are.
The Importance of Search Engine Optimization and Keywords
Let’s start with the basics. What is a keyword? A keyword is a specific word or phrase
that enables search engines to find your content. When you search for a topic on a
search engine, bots from sites like Google, Yahoo!, and Bing all use formulas to crawl
webpages looking for relevant content.
What’s so great about edocr? Well, it​ uses a unique technology to extract text from your
document and company bio. From this information, a tag cloud is created. These
automated keywords are then used as primary tags when a search engine crawls a
page looking for specific variables in its formula.
All of a sudden, you are getting more and more views on your page. Remember, the
more you diversify keywords within your content, the more likely you are to be at the top
of page rankings. This topic alone could take up a series of blogs. Do some of your own
research if you want to develop a solid content strategy. Wordstream has a great article
on ​keyword optimization​ that will take a deeper dive into the basics with you.
Turning Visitors Into Leads
Ok, so we’ve optimized your content. Now once you attra